How does a leading hardware supplier of more than 2000 products ensure they can provide an even better service to their customers? Perhaps by offering a brand new quick dry paint which ticks all the boxes of the current ranges, but in a fraction of the time?
Mighton Products became the sole distributor of Anker Stuy Verven B.V. paints and stains in 2016, a move followed one year later with the creation of an exclusive partnership between the two companies. Now, in 2018, the newly rebranded Mighton Ankerstuy has launched Modifica Quick Dry – an industry paint that can be touch-dry and ready for recoating in just 30 minutes under the right conditions.
Craftsmen across the board will understand the benefits that paint with the qualities Modifica QD holds, can bring to their work. Its scratch resistant, hardened finish and waterproof skin means that once applied, the paint is resilient to the wet weather the UK encounters for a third of the year. Its superb elasticity and filling properties yield greater symphony with ever-moving timbers than its competitors, while the high solid percentage illuminates with vivid colour.
Tony Crowther, Director at Martindale Trade Frames explained:
“We manufacture PVC and aluminium products for trade but also large quantities of timber products to supply our parent company Martindales Ltd, who solely serve the insurance market. We have been a customer of Mighton Products since early 2017 and over the past 18 months we’ve used Mighton Ankerstuy paints on all of our doors and windows – between 40 and 50 litres per week. The finish on each job is quite remarkable.
As a family run business we rely on working with suppliers we can build a trusted relationship with. Graham at Mighton took us through the entire product range, highlighting the benefits, including the paint’s low odour and volatile organic compound (VOC) content. These were particularly attractive features when we consider the welfare of our 100+ team.”
Modifica QD completes the range of existing Mighton Ankerstuy paints, which includes Exterior, Interior and Specialist. As standard, each product boasts its own extensive colour range. Then, for projects requiring a rather more bespoke shade, all four paints provide a perfect base for the company’s ‘Exact Colour Match’ service. Beautiful shades full of vivacity are carefully blended in the Anker Stuy laboratory in the north Netherlands. Does your Oval Room need to be Blue? Or perhaps you simply admire a Peignoir…
Emile Stuy, Export Manager at Anker Stuy tells us:
“My family’s roots are in the industry of colour, right back to the late 1800s when we acquired an ink and paint factory. We understand how crucial it is not to compromise the energy of colour by becoming too infatuated with its technical performance, which is why we balance the two in our products.
Our paints are designed for ease of use by the craftsmen working with them, and for longevity to the end customer. In creating a microporous blend, for example, we enable the wood to breathe and live underneath the colour.”
To compliment the environmentally friendly nature of Mighton Ankerstuy paints, the Modifica QD and Exterior ranges have been tested and proven for use on Accoya products. Accoya wood represents sustainable, non-toxic manufacture of timber though a process called acetylation. The wood starts out life as plantation-grown softwood, and then technologically modified to create a material that is guaranteed for up to fifty years.
The expectation is that once word about Modifica QD gets out, other specialists like MTF will want to use the prestigious range with their products.
Mike Derham, Chairman at Mighton Products said:
“The success that the partnership between ourselves and MTF has enjoyed is testament to the quality of paint we, and Anker Stuy are able to provide. The professionals we supply to are true artisans of their trade, and so it’s key that we listen to the challenges they are experiencing and find ways to overcome them. Modifica QD will undoubtedly increase productivity while supporting international business development.”